ABSTRACT. Latin America Art has been known through repetitious paradigms during the XX Century from an official hegemonic vision. However, this new century starts in coherence with the multiplicity that sprang out in diverse disciplines and in the different continents, spreading out in a reflexion and visuality of plural character, among an evaluative dynamic of the artistic production guided by the “translocal” concept.
Through this concept, the new global identity of the subjects, the interaction and the interchange between individuals and the society in which they reside are sought to be reflected, providing in this way a visibility in the artistic field, not only to productions marginalised until now, but also to recently emerging ones. It comes necessary then, to organise the premises and guidelines which support these news visualities, in interaction with their intrinsic contexts, but at the same time, not forgetting their articulation with the globalising mechanisms in which the current cultural industry is carried out.
This thesis presents the results of a field work carried out in Ecuador, with the aim of making known and reflecting on the proposals of a group of contemporary artists who have, in its majority, as a common way the exploration of neo-conceptual practices of present relevance in the international scene.
Being conceptualism, in the centre and south of America, besides a style, a tool and a strategy of social and cultural critic, it is observed in the production of these artists an heterogeneous work that however, it is cross cut by an approach that beyond the specificities of formality, expression and contents of each one, questions not only for the own art nature but also for the conditioning factors coming from the different power instances, maintaining a close interaction with the own context and to a certain extent acting as a mediator of experience and knowledge.
The analysis of the “corpus” is presented in three chapters corresponding with the three urban centres of this country: Cuenca, Guayaquil and Quito, including a total of thirteen artists, who have been organised according to their birth places, which generally coincides with the cities in which these artists develop their work.