[EN] Research methods affect empirical results and shape theory construction. For years, social science scholars have applied multiple regression analysis (MRA) to analyze data and develop theories. Studies have pointed ...
Guaita Martínez, José Manuel; Puertas Medina, Rosa María; Martín Martín, José María; Ribeiro-Soriano, Domingo(Elsevier, 2022-07)
[EN] Humanity is running out of time to curb climate change, and its effects are becoming ever more intense and harmful to humankind. A change in habits and production methods is required in order to slow the advance of ...
Guaita Martínez, José Manuel; Carracedo-Garnateo, Patricia(Aranzadi/Thomson Reuters, 2019)
El fenómeno de las criptomonedas: introducción, concepto y rasgos definitorios, la tecnología blockchain, su aplicación y la seguridad. Una visión de futuro.
Camps Lluch, Sandra(Universitat Politècnica de València, 2023-09-12)
[ES] Durante los últimos años, las economías domésticas se han visto negativamente afectadas debido a las dificultades mundiales acaecidas, como la Pandemia (Covid-19), el incremento de los precios de las materias primas ...
Guaita Martínez, José Manuel; Martín Martín, José María; Ostos Rey, María Sol; Ribeiro Soriano, Domingo Enrique(Taylor & Francis, 2022-08-03)
[EN] Academic literature includes numerous studies on the assessment of the economic impacts of sporting events. Some of these impacts are only temporary and don't produce a lasting effect on the productive fabric, while ...
[EN] This article provides fresh insights into the link between brand equity and firm-level productivity, including the direct effect and the potential interaction effect with research and development (R&D) and human ...
Morales, Andrés; Calvo, Sara; Guaita Martínez, José Manuel; Martín Martín, José María(Elsevier, 2021-01)
[EN] Few studies have been conducted on indigenous social entrepreneurship practices in Latin America. The purpose of this paper is to examine the development of indigenous social entrepreneurship practices in Colombia ...
Guaita Martínez, José Manuel; Martí Selva, María Luisa; Puertas Medina, Rosa María(OmniaScience, 2015)
[ES] La crisis financiera ha supuesto importantes cambios
en la situación financiera internacional. Concretamente,
en el mercado de eurobonos, las consecuencias han
sido determinantes sobre el comportamiento de ...
Guaita Martínez, José Manuel(Universitat Politècnica de València, 2015-03-30)
La crisis actual ha afectado a todos los sectores incluyendo a las grandes empresas de la mayoría de países, por ello la importancia que tiene analizar el impacto que ha tenido ésta en cualquiera de las variables esenciales ...
Puertas Medina, Rosa María; Martí Selva, María Luisa; Guaita Martínez, José Manuel; Carracedo, Patricia(Editorial Universitat Politècnica de València, 2022-01-19)
[ES] El COVID-19 ha cambiado significativamente la docencia universitaria, tanto en la actividad de los alumnos, como en la forma de enseñar de los profesores. Desde marzo de 2020 hasta la actualidad han proliferado multitud ...
Puertas Medina, Rosa María; Martí Selva, María Luisa; Guaita Martínez, José Manuel(Elsevier, 2020-11)
[EN] The need to innovate in order to adapt to continuous changes in the environment affects all production units, but this may be particularly true of the health sector, which is key to ensuring healthy lives. However, ...
Guaita Martínez, José Manuel; Azevedo, Paula Serdeira; Martin Martin, Jose Maria; Puertas Medina, Rosa María(Emerald, 2021)
[EN]
Purpose
This paper analyzes tourism competitiveness in Latin America, providing a country-level ranking of tourism competitiveness. The study also identifies which areas of management to focus on in order to increase ...
Guaita Martínez, José Manuel; Martí Selva, María Luisa; Puertas Medina, Rosa María(Universidad Pontificia Bolivariana, 2016)
[EN] The aim of the paper is to analyze the role that tax
havens have played particularly in the Eurobond market since
the fixed rate emissions in the period 2004-2012 taking into
account the effects of the financial crisis ...
[EN] This study examines brands' vulnerability to fake news. The rapid spread of online misinformation poses challenges to brand managers, whose brands are cocreated online, sometimes to the detriment of the brand. There ...
Prados-Castillo, Juan F.; Solano-Sánchez, Miguel Ángel; Guaita-Fernández, Pilar; Guaita Martínez, José Manuel(MDPI AG, 2023-03)
[EN] This study aims to examine the potential of blockchain technology in the financing and financial management of entrepreneurial tourism projects. It highlights two objectives: how the technology can be used as an ...
Martín Martín, José María; Calvo Martínez, Sara; Guaita Martínez, José Manuel; Ribeiro Soriano, Domingo Enrique(Springer New York LLC, 2022-12)
[EN] Upcycling is a type of practice included within the circular economy. Although interest in this type of activity has grown in recent years, academic analysis of the drivers that impel these activities is poorly ...
Guaita Martínez, José Manuel; Martín Martín, José María; Salinas Fernández, José Antonio; Ribeiro Soriano, Domingo Enrique(Blackwell Publishing, 2023-05)
[EN] The expansion of mediated accommodation on peer to peer (P2P) platforms, such as Airbnb, has generated extensive economic impact and structural changes in all the destinations involved. This study proposes an innovative ...