Buitrago Vera, Juan Manuel; Escribá Pérez, Carmen; Baviera Puig, Maria Amparo; Montero-Vicente, L.(Universitat Politècnica de València, 2016-09-28)
[EN] Market segmentation divides the market into small groups of consumers who share similar characteristics. As all consumers within the same group have a common profile, marketing strategies can be adapted to target a ...
Baviera Puig, Maria Amparo; Buitrago Vera, Juan Manuel; Escribá Pérez, Carmen; Montero-Vicente, L.(Universitat Politècnica de València, 2017-03-30)
[EN] The aim of this research was to study the cuniculture industry in Spain, according to the Food Value Chain model, and analyse what its main operators are. Four components were identified in the rabbit meat production ...
[EN] An investigation was performed to determine whether high concentrations of carbon dioxide (CO2) at 70-98% in atmospheric air are a suitable alternative for stunning rabbits compared to conventional approaches such as ...