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dc.contributor.author | Skorczynska Sznajder, Hanna Teresa | es_ES |
dc.date.accessioned | 2016-01-19T17:57:33Z | |
dc.date.available | 2016-01-19T17:57:33Z | |
dc.date.issued | 2014-02-21 | |
dc.identifier.issn | 1877-0428 | |
dc.identifier.uri | http://hdl.handle.net/10251/60032 | |
dc.description | As an Open Access publication the Procedia Social and Behavioral Sciences is published under Creative Commons license – Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) | es_ES |
dc.description.abstract | Metaphor facilitates education by allowing for new perspectives or in aiding categorization and memorization. This study looks into the use of metaphor in a business training talk. The results show that the speaker repeatedly used words and gestures to express the journey metaphor. The project was also conceptualized as a physical object and managing a project as conducting an orchestra, both verbally and in the co-speech gesture. Other verbal war and sports metaphors were supported by either co-speech gestures or metaphoric images. Metaphors in business training settings seem to actively assist in persuading the business practitioners of the need to acquire a particular management ability. | es_ES |
dc.language | Inglés | es_ES |
dc.publisher | Elsevier: Creative Commons Attribution Non-Commercial No-Derivatives License | es_ES |
dc.relation.ispartof | Procedia Social and Behavioral Sciences | es_ES |
dc.rights | Reconocimiento - No comercial - Sin obra derivada (by-nc-nd) | es_ES |
dc.subject | Metaphor | es_ES |
dc.subject | Education | es_ES |
dc.subject | Business training | es_ES |
dc.subject | Multimodality | es_ES |
dc.subject.classification | FILOLOGIA INGLESA | es_ES |
dc.title | Metaphor and education: Reaching business training goals through multimodal metaphor | es_ES |
dc.type | Artículo | es_ES |
dc.identifier.doi | 10.1016/j.sbspro.2014.01.570 | |
dc.rights.accessRights | Abierto | es_ES |
dc.contributor.affiliation | Universitat Politècnica de València. Departamento de Lingüística Aplicada - Departament de Lingüística Aplicada | es_ES |
dc.description.bibliographicCitation | Skorczynska Sznajder, HT. (2014). Metaphor and education: Reaching business training goals through multimodal metaphor. Procedia Social and Behavioral Sciences. 116:2344-2351. doi:10.1016/j.sbspro.2014.01.570 | es_ES |
dc.description.accrualMethod | S | es_ES |
dc.relation.publisherversion | http://dx.doi.org/10.1016/j.sbspro.2014.01.570 | es_ES |
dc.description.upvformatpinicio | 2344 | es_ES |
dc.description.upvformatpfin | 2351 | es_ES |
dc.type.version | info:eu-repo/semantics/publishedVersion | es_ES |
dc.description.volume | 116 | es_ES |
dc.relation.senia | 275074 | es_ES |