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RiuNet: Institutional repository of the Polithecnic University of Valencia

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Using Combined Bipolar Semantic Scales and Eye-Tracking Metrics to Compare Consumer Perception of Real and Virtual Bottles 412

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Using Combined Bipolar Semantic Scales and Eye-Tracking Metrics to Compare Consumer Perception of Real and Virtual Bottles 3 2 1 2 1 0 1

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1 - Packaging Technology and Science 2015 M Contero Preprint.pdf 310
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