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Listar por autor "Alcaide González, María Ángeles"

Mostrando ítems 1-11 de 11

Análisis del sector del calzado en la Comunidad Valenciana y estudio de propuesta de internacionalización

Castelló Samblás, Isabel (Universitat Politècnica de València, 2017-10-23)

[ES] En este trabajo se pretende analizar el sector del calzado tanto en la Comunidad Valenciana como en España, así como realizar una propuesta de internacionalización para una empresa valenciana dedicada a este sector, ...
Assessing the Sustainability of High-Value Brands in the IT Sector

Alcaide González, María Ángeles; De la Poza, Elena; Guadalajara Olmeda, María Natividad (MDPI AG, 2019-03-02)

[EN] Nowadays, companies have more freedom on how they can report their corporate social responsibility (CSR) actions and outcomes, despite them being increasingly important for how investors and shareholders can obtain ...
El uso de los dispositivos electrónicos móviles como herramienta docente de una asignatura de Grado

Alcaide González, María Ángeles; De la Poza, Elena (Editorial Universitat Politècnica de València, 2019-09-30)

[EN] Currently, University students of Bachelor degrees are accustomed to constant use and consultation on the Internet and social networks through their laptops, tablets and mainly mobile phones "smartphones." That is ...
Estrategias de desarrollo de la competencia transversal sobre Responsabilidad Medioambiental en alumnos de Grado

Alcaide González, María Ángeles; De la Poza, Elena (Editorial Universitat Politècnica de València, 2019-09-30)

[EN] Nowadays, we are almost all aware that climate change is taking place on the planet, but not all of us are environmentally responsible enough yet. Our objective is to evaluate this environmental commitment in ...
How has the announcement of the Covid-19 pandemic and vaccine impacted the market?

Alcaide González, María Ángeles; Guadalajara Olmeda, María Natividad; De la Poza, Elena (Taylor & Francis, 2022-12-31)

[EN] As COVID-19 has hit the whole world hard, finding a vaccine that alleviates its effects has been one of the most anticipated events in 2020. This work studies the impact of the two main events in 2020 on companies' ...
Mathematical Modeling of the Financial Impact of Air Crashes on Airlines and Involved Manufacturers

Alcaide González, María Ángeles; Celani, Alberto; Cervera Chasan, Paula; De la Poza, Elena (MDPI AG, 2022-03)

[EN] Despite air transport being the safest way to travel, accidents still happen, which incur massive costs and many consequences for industry and society. The main objective of this research is to determine the financial ...
Modelling it brand values supplied by consultancy service companies: empirical evidence for differences

Alcaide González, María Ángeles; Guadalajara Olmeda, María Natividad; De la Poza, Elena (Vilnius Gediminas Technical University, 2021)

[EN] Brands are the most precious intangible companies' assets. Company managers need to know their brand value and the aspects determining it. As no transparent brands market exists, the main objective of this study was ...
Modelos de valoración de marcas del sector tecnológico y la responsabilidad social corporativa

Alcaide González, María Ángeles (Universitat Politècnica de València, 2020-03-23)

[ES] La presente Tesis Doctoral, desarrollada a modo de compendio de cuatro publicaciones, tiene como objeto el valor de las marcas del sector de las nuevas tecnologías y la sostenibilidad de las empresas propietarias de ...
Percepciones sobre el uso de la aplicación Microsoft Teams en la docencia: Perspectiva de los docentes y de los estudiantes

Alcaide González, María Ángeles; Poza Plaza, Elena de la (Editorial Universitat Politècnica de València, 2021-09-28)

[EN] As a consequence of the Covid-19 pandemic, at the Polytechnic University of Valencia (UPV) a synchronous non-face-to-face teaching model was implemented through the Microsoft Teams application in the second semester ...
Predicting the Reputation of Pharmaceutical Firms with Financing and Geographical Location Data

Alcaide González, María Ángeles; De la Poza, Elena; Guadalajara Olmeda, María Natividad (MDPI AG, 2021-08)

[EN] Reputation is a strategic asset for firms, but has been poorly studied in the pharmaceutical industry, particularly in relation to their financial and stock-market performance. This work aimed to predict the probability ...
The impact of corporate social responsibility transparency on the financial performance, brand value, and sustainability level of IT companies

Alcaide González, María Ángeles; De la Poza, Elena; Guadalajara Olmeda, María Natividad (John Wiley & Sons, 2020-03)

[EN] The companies are aware of the impact that disseminating their corporate social responsibility (CSR) performance has on how shareholders or investors perceive them. This work analyses if disseminating CSR results ...