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Listar por autor "He, Qiuqin"

Mostrando ítems 1-2 de 2

Can family CEOs promote enterprises' digital transformation? An analysis based on ability-willingness paradox

He, Qiuqin; Lassala, Carlos; Currás Móstoles, María Rosa (Springer-Verlag, 2024-01-31)

[EN] It is crucial to investigate the characteristics of digital transformation strategy decision-making in family businesses. In this paper, the Chinese A-share listed family enterprises on the Shanghai and Shenzhen stock ...
How brand equity affects firm productivity: The role of R&D and human capital

He, Qiuqin; Guaita Martínez, José Manuel; Botella-Carrubi, Dolores (Taylor & Francis, 2020-01-01)

[EN] This article provides fresh insights into the link between brand equity and firm-level productivity, including the direct effect and the potential interaction effect with research and development (R&D) and human ...

Mostrando ítems 1-2 de 2