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Listar por autor "Carvache Franco, Silvano Mauricio"

Mostrando ítems 1-9 de 9

Análisis de la segmentación y motivación de la demanda del ecoturismo: Aplicación en áreas protegidas en Ecuador

Carvache Franco, Silvano Mauricio (Universitat Politècnica de València, 2019-05-20)

[ES] El ecoturismo se ha convertido en una modalidad de turismo que crece más rápido que el turismo en general, debido a su eficacia en la protección del medio ambiente y a los beneficios que trae a las comunidades. En ...
Market segmentation and consumer motivations in protected natural parks: A study from Spain

Carvache-Franco, Mauricio; Carrascosa López, Conrado; Carvache-Franco, Wilmer (Public Library of Science, 2024-01-02)

[EN] There has been an increase in the interest of tourists in the environment and enjoying it in recent years. This research aims to: a) Identify the motivational dimensions in the protected natural parks and b) Analyze ...
Market Segmentation by Motivations in Ecotourism: Application in the Posets-Maladeta Natural Park, Spain

Carvache-Franco, Mauricio; Carrascosa López, Conrado; Carvache-Franco, Wilmer (MDPI AG, 2022-04-19)

[EN] Environmental awareness and carrying out tourism activities in nature are increasing today. Therefore, the present study has been conducted in a natural park, and its objectives are the following: (a) identify the ...
Motivations analysis in ecotourism through an empirical application: segmentation, characteristics and motivations of the consumer

Carvache-Franco, Mauricio; Segarra-Oña, Marival; Carrascosa López, Conrado (Editura Universităţii din Oradea, 2019)

[EN] In recent years, there has been a growing interest of tourists in the environment and movements directed towards the enjoyment of the natural environment. This study is designed to analyze the motivations and the ...
Perceived Value and Its Predictive Relationship with Satisfaction and Loyalty in Ecotourism: A Study in the Posets-Maladeta Natural Park in Spain

Carrascosa López, Conrado; Carvache-Franco, Mauricio; Carvache-Franco, Wilmer (MDPI AG, 2021-07)

[EN] Ecotourism involves visiting natural areas to carry out environmentally friendly activities, contributing to environmental care. The present study aims to: (i) establish the dimensions of the perceived value in ...
Segmentation and motivations in eco-tourism: The case of a coastal national park

Carvache-Franco, Mauricio; Segarra-Oña, Marival; Carrascosa López, Conrado (Elsevier, 2019-08-01)

[EN] In recent years, there has been growing tourist interest in the environment and enjoyment of the natural environment, prompting ecotourism to grow more rapidly than conventional tourism. This study analyses the ...
Segmentation by Motivation in Ecotourism: Application to Protected Areas in Guayas, Ecuador

Carvache-Franco, Silvano Mauricio; Segarra-Oña, Marival; Carrascosa López, Conrado (MDPI AG, 2019-01-05)

[EN] Among tourists, there is recently a growing interest in the environment and enjoying the natural world. This study analyzed the motivations and segmentation of the demand for ecotourism, using functional theory as a ...
The Perceived Value and Future Behavioral Intentions in Ecotourism: A Study in the Mediterranean Natural Parks from Spain

Carvache-Franco, Mauricio; Carrascosa López, Conrado; Carvache-Franco, Wilmer (MDPI AG, 2021-10-25)

[EN] Ecotourism is becoming increasingly important in natural parks because it raises the value of the environment for the visitor. The present study aimed to (i) establish the factors of the perceived value in ecotourism ...
Understanding Motivations and Segmentation in Ecotourism Destinations. Application to Natural Parks in Spanish Mediterranean Area

Carrascosa López, Conrado; Carvache-Franco, Mauricio; Mondéjar-Jiménez, José; Carvache-Franco, Wilmer (MDPI AG, 2021-05)

[EN] Ecotourism is one of the tourism variants with more annual growth. Motivation has become a fundamental criterion for travel behavior. Segmentation is used to identify the market niches of different tourism products ...