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Listar por autor "Casanoves-Boix, Javier"

RiuNet: Repositorio Institucional de la Universidad Politécnica de Valencia

Listar por autor "Casanoves-Boix, Javier"

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    Structural Equation Modeling in Research on Brand Capital in Higher Education 
    Casanoves-Boix, Javier; Küster-Boluda, Ines; Vila-Lopez, Natalia (Editorial Universitat Politècnica de València, 2016-10-10)
    [EN] This research is done in order to examine the role of the brand capital in higher education. For this purpose, we analyze the main contributions of the literature related to the study of the brand capital and its ...