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Listar por palabra clave "2019 Spanish General Elections"

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Political advertising on social media: Issues sponsored on Facebook ads during the 2019 General Elections in Spain

Baviera, Tomás; Javier Sánchez-Junqueras; Rosso, Paolo (Universidad de Navarra, 2022)

[EN] Facebook's advertising platform provides political parties with an electoral tool that enables them to reach an extremely detailed audience. Unlike television, the sponsored content on Facebook is seen only by the ...

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