[EN] Digital transformation (DT) and Big Data Analytics Capabilities (BDAC) enable SMEs to adapt to rapidly changing markets, innovate, and maintain relevance in the digital age. This research explores the impact of DT on ...
[EN] The impact of big data analytics capabilities (BDAC) on firms’ sustainable performance (SP) is exerted through a set of underlying mechanisms that operate as a ‘black box.’ Our previous research demonstrated that a ...
Orero Blat, Maria(Universitat Politècnica de València, 2023-02-13)
[ES] La investigación llevada a cabo en esta tesis doctoral tiene como objetivo general analizar la importancia del poder transformador de la analítica de big data, a través de las capacidades analíticas de big data en el ...