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Listar por palabra clave "Consumer studies"

Mostrando ítems 1-2 de 2

Food labels: Do consumers perceive what semiotics want to convey?

Ares, Gaston; Piqueras Fiszman, Betina; Varela Tomasco, Paula Alejandra; Morant Marco, Ricardo; Martín López, Arantxa; Fiszman Dal Santo, Susana (Elsevier, 2011-10)

In this research work, a multidisciplinary approach was applied to answer the question: do consumers perceive what semiotics want to convey? The idea behind was to determine if consumers' expectations and associations ...
Is it the plate or is it the food? Assessing the influence of the color (black or white) and shape of the plate on the perception of the food placed on it

Piqueras Fiszman, Betina; Alcaide Marzal, Jorge; Roura, Elena; Spence, Charles (Elsevier, 2012-04)

Our perception of food is affected by the sensory properties of the food itself, together with our expectations about the food and other contextual factors. The latter are especially relevant in the restaurant setting, ...

Mostrando ítems 1-2 de 2