Alba-Martínez, José; Rodrigues de Sousa, Pedro M.; Martínez-Monzó, Javier; Cunha, Luis M.; García-Segovia, Purificación(MDPI AG, 2023-10-13)
[EN] Chefs often say, "You eat with your eyes first?" This means that, while taste, smell, and
vision are distinct senses, visual stimuli generate expectations through learned associations, and these
expectations exert ...
Giménez-Sanchis, Adrián; Farina, V.; Tarancón, P.; Besada, C.(International Society for Horticultural Science (ISHS), 2023)
[EN] Determining consumer quality requirements is needed to provide markets with high quality fruit, which helps to reduce fruit waste both at home and at points of sale. This cross-cultural study investigated how important ...
Iborra Martínez-Mena, Vicente(Universitat Politècnica de València, 2023-09-07)
[ES] En la actualidad, gracias a la globalización en el mundo empresarial existen relaciones entre todo tipo de personas de distintos países, y por lo tanto culturas. Esta multiculturalidad puede representar una gran ventaja ...