Gracia Royo, Azucena; Pérez y Pérez, Luis(Universitat Politècnica de València, 2004)
[EN] Beef market has been affected by recent food products crises. The consumer’s decision is being related to the price and this one by the product characteristics and by other factors which can in fluence the consumer’s ...
Bernabéu, R.; Olmeda, M.; Díaz, M.(Universitat Politècnica de València, 2005)
[EN] This paper covers a dual objective. On the one hand, the relative importance was determined of the wine attributes that influence the formation of consumer preferences in Castilla-La Mancha. On the other, consumer ...