[EN] We report a study designed to investigate consumers' crossmodal associations between the color of packaging and flavor varieties in crisps (potato chips). This product category was chosen because of the long-established ...
Zamora Alvarez, Tomas Augusto; Alcantara Alcover, Enrique; Artacho Ramírez, Miguel Ángel; Valero Martínez, Marta(Elsevier, 2011-09)
The existence of a range of optimal coefficient of friction that encompasses safety and comfort has not been addressed before. This paper assesses the existence of such a range and its relationship with the variability of ...
Page Del Pozo, Alvaro Felipe; De Rosario Martínez, Helios; Galvez Griso, Jose Antonio; Mata Amela, Vicente(ELSEVIER SCI LTD, 2011-02-24)
[EN] We propose to model planar movements between two human segments by means of rolling-without-slipping kinematic pairs. We compute the path traced by the instantaneous center of rotation (ICR) as seen from the proximal ...