[EN] Impression management (IM), the process by which individuals -consciously or unconsciously- try to control the impressions others form of them, plays an important role in the relationship between people and organizations. ...
Jácome López, Rita(Universitat Politècnica de València, 2016-01-08)
[EN] Numerous scientific studies have shown the importance and benefits of possessing a positive reputation at both the personal as well as organizational level. Specifically, the impression management theory is an important ...
Jácome-López, Rita; Canós-Darós, Lourdes; Bañón Gomis, Alexis Jacobo(University of Puerto Rico. Centro de Investigaciones Comerciales e Iniciativas Académicas, 2016)
[EN] The Communication Manager position is relevant to the reputation of an organization,
because it influences through its own personal image and reputation; therefore, the selection
of this manager has to be painstaking. ...