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Listar por palabra clave "Protected denomination of origin"

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The relevance of protected designation of origin like quality indicators for the consumer behaviour. The case of olive oil from Bajo Aragon

Espejel, Joel; Fandos, Carmina; Flavián, Carlos (Universitat Politècnica de València, 2011-10-14)

[EN] In this paper we analyze the influence of satisfaction towards a food product with Protected Denomination of Origin (PDO) on loyalty and consumers’ buying intention. The results show the importance that the consumers ...

Mostrando ítems 1-1 de 1