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Listar por palabra clave "Reputación corporativa"

Mostrando ítems 1-2 de 2

LA IMPRESSION MANAGEMENT APLICADA A LA CONSTRUCCIÓN DE REPUTACIÓN PERSONAL Y EN LAS ORGANIZACIONES: EL CASO DEL DIRCOM

Jácome López, Rita (Universitat Politècnica de València, 2016-01-08)

[EN] Numerous scientific studies have shown the importance and benefits of possessing a positive reputation at both the personal as well as organizational level. Specifically, the impression management theory is an important ...
Proceso de selección flexible por competencias aplicado al puesto de DirCom

Jácome-López, Rita; Canós-Darós, Lourdes; Bañón Gomis, Alexis Jacobo (University of Puerto Rico. Centro de Investigaciones Comerciales e Iniciativas Acade&#769micas, 2016)

[EN] The Communication Manager position is relevant to the reputation of an organization, because it influences through its own personal image and reputation; therefore, the selection of this manager has to be painstaking. ...

Mostrando ítems 1-2 de 2