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Listar por palabra clave "Semiotic resources"

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A multimodal approach to the analysis of gender stereotypes in contemporary British TV commercials: Women and Men at work

Saz Rubio, María Milagros del (Walter de Gruyter GmbH, 2018)

[EN] The aim of this article is to examine the meaning potential of images in the enactment or creation of gender stereotypes in a corpus of contemporary British TV commercials. The dimensions outlined in Goffman (1979) ...

Mostrando ítems 1-1 de 1