De Oña, R.; López-Maldonado, Griselda; Díez de los Ríos, F.J.; De Oña, J.(Elsevier, 2014-12-19)
[EN] One of the principal measures that public transport administrations are following for reaching a sustainable transportation in the cities consists on attract a higher number of citizens towards the use of public ...
Diez de los Rios Mesa, Francisco; De Oña López, Rocío; De Oña López, Juan(Editorial Universitat Politècnica de València, 2016-06-01)
[EN] Market segmentation can help transit operators to identify groups of passengers that share particular characteristics
and specific needs and requirements about the service. Traditionally, socioeconomic variables have ...