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Dossier del Vitivinicultor Valenciano. Plan de Acción Frente al Cambio Climático, Sostenibilidad Ambiental & Resiliencia Económica

Eichelmann Spinolo, Patrick (Universitat Politècnica de València, 2017-10-27)

Its clear that the future of wine is inexorably connected with the vitality of the soil and the health of humans. The viticulturists and winemakers must understand the urgent condition of the planet and the role they ...
Estudio comparativo de casos de promoción digital de enoturismo en España, Italia y Francia

Bogado Notario, Yissela (Universitat Politècnica de València, 2023-10-11)

[ES] Para este trabajo se seleccionan algunas bodegas de España, Italia y Francia, que servirán para analizar y comparar su forma de promocionar o dar visibilidad al enoturismo a través de distintas plataformas digitales ...
Internationalization of digital marketing in China from Spain using social media

Wang, Huayi (Universitat Politècnica de València, 2021-10-13)

[EN] China's imported wine market has huge potential and is expected to become the second most valuable wine market in the world by 2020, according to a joint report by Vinexpo and the International Wine and Spirits Research ...

Mostrando ítems 1-3 de 3