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Listar por palabra clave "Psychophysiological assessment"

RiuNet: Repositorio Institucional de la Universidad Politécnica de Valencia

Listar por palabra clave "Psychophysiological assessment"

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    Virtual Reality as a new approach for risk taking assessment 
    Juan-Ripoll, Carla De; Soler-Domínguez, J.L.; Guixeres Provinciale, J.; Contero, Manuel; Álvarez Gutiérrez, N.; Alcañiz Raya, Mariano Luis (Frontiers Media SA, 2018)
    [EN] Understanding how people behave when facing hazardous situations, how intrinsic and extrinsic factors influence the risk taking (RT) decision making process and to what extent it is possible to modify their reactions ...
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    Virtual Reality in Marketing: A Framework, Review, and Research Agenda 
    Alcañiz Raya, Mariano Luis; Bigné, Enrique; Guixeres, Jaime (Frontiers Media SA, 2019-07-05)
    [EN] Marketing scholars and practitioners are showing increasing interest in Extended Reality (XR) technologies (XRs), such as virtual reality (VR), augmented reality (AR), and mixed reality (MR), as very promising ...