Miquel Müller, Pablo Enrique(Universitat Politècnica de València, 2022-07-06)
[EN] This thesis is a practical approach to the Business Intelligence methodology in the commercial efforts of a snacking company. The objective of this thesis is to analyse how methodical and analytical processes of ...
[EN] The globalization of tourism has recently increased the importance of foreign demand for most European destinations. Hotel chains have been long investigated from several perspectives. However, no research has verified ...