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Aspects of Industrial Design and Their Implications for Society. Case Studies on the Influence of Packaging Design and Placement at the Point of Sale

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Aspects of Industrial Design and Their Implications for Society. Case Studies on the Influence of Packaging Design and Placement at the Point of Sale

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dc.contributor.author Juárez Varón, David es_ES
dc.contributor.author MENGUAL RECUERDA, ANA es_ES
dc.contributor.author Ferrándiz Bou, Santiago es_ES
dc.contributor.author Alarcón Valero, Faustino es_ES
dc.date.accessioned 2022-05-17T18:03:58Z
dc.date.available 2022-05-17T18:03:58Z
dc.date.issued 2021-01 es_ES
dc.identifier.uri http://hdl.handle.net/10251/182661
dc.description.abstract [EN] This work aims to demonstrate that product design and packaging must be aligned with the point of sale and its social purpose. Manufacturing engineering is responsible for the design, development and improvement of production systems that convert raw materials into finished products. Each product is designed to be sold to numerous potential consumers, so the importance of the stimuli surrounding the product in packaging, and at the point of sale, cannot be underestimated. The environmental, social, and ethical commitments of industrial design (and their implications in manufacturing) are establishing universal principles in a common effort to foster a more harmonious and sustainable society. This work aims to analyse, through eye tracking biometric techniques, the level of saturation of information generated by the concentration of stimuli in packaging and the retail channel, possibly creating a lower level of attention towards the product itself. This research confirms that every product associated with a manufacturing process seeks to respond to a need, so the associated responsibility is significant. This would suggest that designers incorporate knowledge from multiple fields, including marketing strategies, design, research and development, basic knowledge related to production, integration management and communication skills. More than 50% of consumer attention is dedicated to other elements/items that accompany the product, so it is important to consider this in the design phase. The results can be used to improve efficiency in both generating product attention, and stimulus design for the purchasing process. es_ES
dc.language Inglés es_ES
dc.publisher MDPI AG es_ES
dc.relation.ispartof Applied Sciences es_ES
dc.rights Reconocimiento (by) es_ES
dc.subject Design es_ES
dc.subject Manufacturing es_ES
dc.subject Engineering es_ES
dc.subject Packaging es_ES
dc.subject Distribution es_ES
dc.subject Society es_ES
dc.subject Eye tracking es_ES
dc.subject.classification ORGANIZACION DE EMPRESAS es_ES
dc.subject.classification INGENIERIA DE LOS PROCESOS DE FABRICACION es_ES
dc.title Aspects of Industrial Design and Their Implications for Society. Case Studies on the Influence of Packaging Design and Placement at the Point of Sale es_ES
dc.type Artículo es_ES
dc.identifier.doi 10.3390/app11020517 es_ES
dc.rights.accessRights Abierto es_ES
dc.contributor.affiliation Universitat Politècnica de València. Departamento de Organización de Empresas - Departament d'Organització d'Empreses es_ES
dc.contributor.affiliation Universitat Politècnica de València. Departamento de Ingeniería Mecánica y de Materiales - Departament d'Enginyeria Mecànica i de Materials es_ES
dc.description.bibliographicCitation Juárez Varón, D.; Mengual Recuerda, A.; Ferrándiz Bou, S.; Alarcón Valero, F. (2021). Aspects of Industrial Design and Their Implications for Society. Case Studies on the Influence of Packaging Design and Placement at the Point of Sale. Applied Sciences. 11(2):1-16. https://doi.org/10.3390/app11020517 es_ES
dc.description.accrualMethod S es_ES
dc.relation.publisherversion https://doi.org/10.3390/app11020517 es_ES
dc.description.upvformatpinicio 1 es_ES
dc.description.upvformatpfin 16 es_ES
dc.type.version info:eu-repo/semantics/publishedVersion es_ES
dc.description.volume 11 es_ES
dc.description.issue 2 es_ES
dc.identifier.eissn 2076-3417 es_ES
dc.relation.pasarela S\425108 es_ES
dc.contributor.funder Universitat Politècnica de València
upv.costeAPC 1806,47 es_ES


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