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dc.contributor.author | Méndez-Suárez, Mariano | es_ES |
dc.contributor.author | Monfort, Abel | es_ES |
dc.contributor.author | Hervás Oliver, Jose Luis | es_ES |
dc.date.accessioned | 2024-06-20T18:16:45Z | |
dc.date.available | 2024-06-20T18:16:45Z | |
dc.date.issued | 2023-12 | es_ES |
dc.identifier.issn | 2444-8834 | es_ES |
dc.identifier.uri | http://hdl.handle.net/10251/205315 | |
dc.description.abstract | [EN] Are consumers accepting AI-based products? What are the socio-demographics influencing the adoption of these products? This study tests the potential users' social-demographic characteristics that influence the relationship between innovation and AI-based products. The latter are robots (e.g. chatbots) and AI (e.g. recommendation systems, amongst others). A mixed methods approach is adopted using both qualitative and quantitative analysis with non-metrical multidimensional scaling (NMDS) to map opinions about digitally-intensive products, such as robots and AI, and the attitude towards innovation. The research uses data on the general population from the Spanish innovation barometer survey (N = 3,005). Findings show that individuals who have a negative attitude towards innovation have a negative opinion about robots and AI. As regards social-demographic dimensions, age and economic conditions moderate this effect, causing a more positive opinion towards digitally-intensive products amongst young people and individuals with a higher socio-economic level. These effects are increased by the moderating role of sex. | es_ES |
dc.description.sponsorship | Dr. Mendez-Suarez wants to acknowledge the financial support from: PID2021-128878NB-100 funded by MCIN/AEI/10.13039/501100011033. Also ESIC University under Project Grant 1-M-2017. Dr. Monfort wants to acknowledge the financial support from: PID2021-128878NB-100 funded by MCIN/AEI/10.13039/501100011033. Dr. Hervas-Oliver thanks funding from: PID2021-128878NB-100 funded by MCIN/AEI/10.13039/501100011033. | es_ES |
dc.language | Inglés | es_ES |
dc.publisher | Asociación Europea de Dirección y Economía de la Empresa | es_ES |
dc.relation.ispartof | European Research on Management and Business Economics | es_ES |
dc.rights | Reconocimiento - No comercial - Sin obra derivada (by-nc-nd) | es_ES |
dc.subject | Robots acceptance | es_ES |
dc.subject | AI-based products | es_ES |
dc.subject | Artificial intelligence | es_ES |
dc.subject | Digitally-Intensive products | es_ES |
dc.subject.classification | ORGANIZACION DE EMPRESAS | es_ES |
dc.title | Are you adopting artificial intelligence products? Social-demographic factors to explain customer acceptance | es_ES |
dc.type | Artículo | es_ES |
dc.identifier.doi | 10.1016/j.iedeen.2023.100223 | es_ES |
dc.relation.projectID | info:eu-repo/grantAgreement/AEI//PID2021-128878NB-I00//INDUSTRIA 4.0 Y MODOS DE INNOVACIÓN EN EMPRESAS Y CLUSTERS/ | es_ES |
dc.relation.projectID | info:eu-repo/grantAgreement/ESIC Business & Marketing School //1-M-2017/ | es_ES |
dc.rights.accessRights | Abierto | es_ES |
dc.contributor.affiliation | Universitat Politècnica de València. Facultad de Administración y Dirección de Empresas - Facultat d'Administració i Direcció d'Empreses | es_ES |
dc.description.bibliographicCitation | Méndez-Suárez, M.; Monfort, A.; Hervás Oliver, JL. (2023). Are you adopting artificial intelligence products? Social-demographic factors to explain customer acceptance. European Research on Management and Business Economics. 29(3). https://doi.org/10.1016/j.iedeen.2023.100223 | es_ES |
dc.description.accrualMethod | S | es_ES |
dc.relation.publisherversion | https://doi.org/10.1016/j.iedeen.2023.100223 | es_ES |
dc.type.version | info:eu-repo/semantics/publishedVersion | es_ES |
dc.description.volume | 29 | es_ES |
dc.description.issue | 3 | es_ES |
dc.relation.pasarela | S\514819 | es_ES |
dc.contributor.funder | AGENCIA ESTATAL DE INVESTIGACION | es_ES |
dc.contributor.funder | ESIC Business & Marketing School | es_ES |
dc.subject.ods | 09.- Desarrollar infraestructuras resilientes, promover la industrialización inclusiva y sostenible, y fomentar la innovación | es_ES |