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Analysis of high end tourism market in China -Targeting bespoke tour-New high end tourism

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Analysis of high end tourism market in China -Targeting bespoke tour-New high end tourism

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Liu, Q. (2015). Analysis of high end tourism market in China -Targeting bespoke tour-New high end tourism. http://hdl.handle.net/10251/56026.

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Title: Analysis of high end tourism market in China -Targeting bespoke tour-New high end tourism
Author:
Director(s): Mestre i Mestre, Eva María
UPV Unit: Universitat Politècnica de València. Departamento de Lingüística Aplicada - Departament de Lingüística Aplicada
Universitat Politècnica de València. Escuela Politécnica Superior de Gandia - Escola Politècnica Superior de Gandia
Read date / Event date:
2015-09-15
Issued date:
Abstract:
With the popularity and development of mass tourism, an increasing number of tourists are not satisfied by the mass tourism offer, but rather prefer to gain more personal and special experience from their travels. Although ...[+]


Tras la creciente popularidad y el desarrollo del turismo de masas, los turistas no están satisfechos con la oferta de turismo de masas, sino que prefieren adquirir experiencia más personal y especial de sus viajes. ...[+]
Subjects: High-end market , Tourism , China , Mercado de lujo , Turismo , Estudios turísticos , SWOT analysis
Copyrigths: Reserva de todos los derechos
degree: Grado en Gestión Turística-Grau en Gestió Turística
Type: Proyecto/Trabajo fin de carrera/grado

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