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Cosmetic sector analysis and its market in Spain

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Cosmetic sector analysis and its market in Spain

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Camarasa Díaz, S.; Juárez Varón, D. (2015). Cosmetic sector analysis and its market in Spain. Journal of marketing & international business. 2(2):54-70. http://hdl.handle.net/10251/68035

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Title: Cosmetic sector analysis and its market in Spain
Secondary Title: Análisis del sector cosmético y su mercado en España
Author:
UPV Unit: Universitat Politècnica de València. Departamento de Ingeniería Mecánica y de Materiales - Departament d'Enginyeria Mecànica i de Materials
Issued date:
Abstract:
[EN] The cosmetics industry is highly consolidated in Spain, also being innovative and competitive. Straddling the consumer and health sector of perfumery and cosmetics is one of the main pillars of consumption. The standard ...[+]


[ES] La industria cosmética está muy consolidada en España, además de ser innovadora y competitiva. A caballo entre el consumo y la salud, el sector de la perfumería y la cosmética representa uno de los grandes pilares del ...[+]
Subjects: Industry , Cosmetics , Innovation , Environment , Consumer behavior , Industria , Cosmética , Innovación , Medioambiente , Comportamiento del consumidor
Copyrigths: Cerrado
Source:
Journal of marketing & international business. (issn: 2386-8619 )
Publisher:
Iseun
Publisher version: https://issuu.com/iseun/docs/jm_ib_edicion_n3
Type: Artículo

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