ECO-ROUTING: MORE GREEN DRIVERS MEANS MORE BENEFITS?

Abstract

[EN] Information and Communications Technology (ICT)/Information and Technology Services (ITS) can play an important role in the transport sector, helping in maintaining accessibility and contemporarily optimizing the use of the vehicles. Among these ICT measures, ecorouting seems a promising one. Drivers normally follow the route which minimizes their generalized costs, normally time and money. But environmental concern is increasing, and drivers are starting to think about the effects of their driving. This means including CO2 emissions or fuel consumption in their route choice. But is this always positive, independently of the traffic situation and the penetration level of green drivers? This articles aims to analyze what happens in terms of fuel consumption, CO2 emissions and travel time, when different penetration levels of drivers, and with different traffic situations, follow the route of minimum fuel consumption instead of the conventional generalized costs. The analysis is based on a modelling process using a transport model of the whole region of Madrid. A total of 18 scenarios are considered: 3 reference scenarios (for congested, medium and low flow traffic situations), and 5 different penetration levels of green drivers for each traffic situation. Results show how impact varies substantially with the level of traffic and, also, that the more the best is not always true