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Impact of social media in business to business relations

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Nuñez García, J. (2013). Impact of social media in business to business relations. http://hdl.handle.net/10251/38428.

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Title: Impact of social media in business to business relations
Author: Núñez García, Javier
Director(s): Luzzini, Davide
UPV Unit: Universitat Politècnica de València. Escuela Técnica Superior de Ingenieros Industriales - Escola Tècnica Superior d'Enginyers Industrials
Read date / Event date:
2013-07
Issued date:
Abstract:
Consulta en la Biblioteca ETSI Industriales (Riunet)


[EN] Everybody begins to understand a clear guideline: ¿the audience is online¿. Social media every day gain importance over traditional media, but also integrated with it. Having an online presence is no longer an option, ...[+]
Subjects: Consulta en la Biblioteca ETSI Industriales , Social media , Web 2.0 , Empresas
Copyrigths: Cerrado
Publisher:
Universitat Politècnica de València
degree: Ingeniero de Organización Industrial-Enginyer d'Organització Industrial
Type: Proyecto/Trabajo fin de carrera/grado

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