Gabriel, SC. (2011). Assessment of the market potential of a new tourism product with the help of a demand segmentation: The example of classic car tours in Uruguay. http://hdl.handle.net/10251/48761.
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Title: | Assessment of the market potential of a new tourism product with the help of a demand segmentation: The example of classic car tours in Uruguay | |||
Author: | Gabriel, Sonja Christina | |||
Director(s): | Gronau, Werner | |||
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Germany is well-known as an “automotive” country and 3.58 million Germans would characterise themselves as “very interested in classic cars”. During the last years, several German classic car tour operators began to connect ...[+]
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Copyrigths: | Cerrado | |||
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