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C2C interactions creating value in the Route of Santiago

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C2C interactions creating value in the Route of Santiago

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dc.contributor.author Llinares Millán, María del Carmen es_ES
dc.contributor.author Garzón, Dolores es_ES
dc.contributor.author Navarro, Susana es_ES
dc.date.accessioned 2017-09-21T07:49:25Z
dc.date.available 2017-09-21T07:49:25Z
dc.date.issued 2016-11
dc.identifier.issn 0148-2963
dc.identifier.uri http://hdl.handle.net/10251/87708
dc.description.abstract The role of interaction between customers (customer-to-customer; C2C) is a key factor when extracting value from a touristic experience. Several studies incorporate quantitative and qualitative aspects referring to interactions and can provide a holistic view about C2C experiences, being therefore more capable of predicting the effects of C2C interaction on customer behavior. This study analyzes C2C interactions in backpackers’ experience and their effect on the cruise experience and vacation satisfaction. The study uses fuzzy-set qualitative comparative analysis (fsQCA) to explore a causal relationship with dichotomous outcomes, both the presence and the absence of the variables. The study focuses on a sample of 50 pilgrims after making the Route of Santiago. The results reveal that the variables quality, intensity, valence, and influence are important conditions for the vacation experience and provoke indirect effects on vacation satisfaction. The main contribution of this study is setting the analysis of C2C interactions as a valuable tool for effective managerial intervention.© 2016 Published by Elsevier Inc. es_ES
dc.language Inglés es_ES
dc.publisher Elsevier es_ES
dc.relation.ispartof Journal of Business Research es_ES
dc.rights Reserva de todos los derechos es_ES
dc.subject C2C es_ES
dc.subject Customer-to-customer interaction es_ES
dc.subject fsQCA es_ES
dc.subject Qualitative comparative analysis es_ES
dc.subject Route of Santiago es_ES
dc.subject Vacation satisfaction es_ES
dc.subject Value co-creation es_ES
dc.subject.classification ORGANIZACION DE EMPRESAS es_ES
dc.title C2C interactions creating value in the Route of Santiago es_ES
dc.type Artículo es_ES
dc.identifier.doi 10.1016/j.jbusres.2016.04.153
dc.rights.accessRights Cerrado es_ES
dc.contributor.affiliation Universitat Politècnica de València. Departamento de Organización de Empresas - Departament d'Organització d'Empreses es_ES
dc.description.bibliographicCitation Llinares Millán, MDC.; Garzón, D.; Navarro, S. (2016). C2C interactions creating value in the Route of Santiago. Journal of Business Research. 69(11):5448-5455. doi:10.1016/j.jbusres.2016.04.153 es_ES
dc.description.accrualMethod S es_ES
dc.relation.publisherversion https://doi.org/10.1016/j.jbusres.2016.04.153 es_ES
dc.description.upvformatpinicio 5448 es_ES
dc.description.upvformatpfin 5455 es_ES
dc.type.version info:eu-repo/semantics/publishedVersion es_ES
dc.description.volume 69 es_ES
dc.description.issue 11 es_ES
dc.relation.senia 317501 es_ES


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