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The relevance of protected designation of origin like quality indicators for the consumer behaviour. The case of olive oil from Bajo Aragon

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The relevance of protected designation of origin like quality indicators for the consumer behaviour. The case of olive oil from Bajo Aragon

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Espejel, J.; Fandos, C.; Flavián, C. (2011). The relevance of protected designation of origin like quality indicators for the consumer behaviour. The case of olive oil from Bajo Aragon. Economía Agraria y Recursos Naturales - Agricultural and Resource Economics. 7(14):3-19. https://doi.org/10.7201/earn.2007.14.01

Por favor, use este identificador para citar o enlazar este ítem: http://hdl.handle.net/10251/117617

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Title: The relevance of protected designation of origin like quality indicators for the consumer behaviour. The case of olive oil from Bajo Aragon
Secondary Title: La importancia de las denominaciones de origen protegidas como indicadores de calidad para el comportamiento del consumidor. El caso del aceite de oliva del Bajo Aragón
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Abstract:
[EN] In this paper we analyze the influence of satisfaction towards a food product with Protected Denomination of Origin (PDO) on loyalty and consumers’ buying intention. The results show the importance that the consumers ...[+]


[ES] Este trabajo analiza la influencia de la satisfacción del consumidor hacia un producto alimenticio con Denominación de Origen Protegida (DOP) sobre la lealtad e intención de compra que manifiestan los consumidores. ...[+]
Subjects: Denominación de origen protegida , Intención de compra , Lealtad , Satisfacción , Protected denomination of origin , Buying intention , Loyalty , Satisfaction
Copyrigths: Reserva de todos los derechos
Source:
Economía Agraria y Recursos Naturales - Agricultural and Resource Economics. (issn: 1578-0732 ) (eissn: 2174-7350 )
DOI: 10.7201/earn.2007.14.01
Publisher:
Universitat Politècnica de València
Publisher version: https://doi.org/10.7201/earn.2007.14.01
Type: Artículo

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