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Influence of candidate qualities and previous president performance in voting intentions

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Influence of candidate qualities and previous president performance in voting intentions

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Ribes-Giner, G.; Fuentes Blasco, M. (2014). Influence of candidate qualities and previous president performance in voting intentions. International Journal of Computer Mathematics. 91(2):261-268. doi:10.1080/00207160.2013.765949

Por favor, use este identificador para citar o enlazar este ítem: http://hdl.handle.net/10251/62809

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Título: Influence of candidate qualities and previous president performance in voting intentions
Autor: Ribes-Giner, Gabriela Fuentes Blasco, María
Entidad UPV: Universitat Politècnica de València. Departamento de Organización de Empresas - Departament d'Organització d'Empreses
Fecha difusión:
Resumen:
This article aims to measure empirically the influence of the main variables affecting the voting intention of the electorate, taking as reference the polls result obtained in the previous months of the 2008 American General ...[+]
Palabras clave: Political marketing , Voting intention , Forecasting , Structural equation modelling methodology
Derechos de uso: Cerrado
Fuente:
International Journal of Computer Mathematics. (issn: 0020-7160 ) (eissn: 1029-0265 )
DOI: 10.1080/00207160.2013.765949
Editorial:
Taylor & Francis: STM, Behavioural Science and Public Health Titles
Versión del editor: http://dx.doi.org/10.1080/00207160.2013.765949
Tipo: Artículo

References

B.M. Byrne,Structural Equation Modelling with EQS: Basic Concepts, Applications and Programming, Lawrence Erlbaum Associates, Mahwah, NJ, 2006.

Harris, P. (2001). To Spin or not to Spin, that is the Question: The Emergence of Modern Political Marketing. The Marketing Review, 2(1), 35-53. doi:10.1362/1469347012569436

Mattei, F., & Weisberg, H. F. (1994). Presidential Succession Effects in Voting. British Journal of Political Science, 24(4), 495-516. doi:10.1017/s0007123400006979 [+]
B.M. Byrne,Structural Equation Modelling with EQS: Basic Concepts, Applications and Programming, Lawrence Erlbaum Associates, Mahwah, NJ, 2006.

Harris, P. (2001). To Spin or not to Spin, that is the Question: The Emergence of Modern Political Marketing. The Marketing Review, 2(1), 35-53. doi:10.1362/1469347012569436

Mattei, F., & Weisberg, H. F. (1994). Presidential Succession Effects in Voting. British Journal of Political Science, 24(4), 495-516. doi:10.1017/s0007123400006979

Erratum. (1989). Journal of Consumer Marketing, 6(1), 45-51. doi:10.1108/eum0000000002539

Wring, D. (1997). Reconciling marketing with political science: Theories of political marketing. Journal of Marketing Management, 13(7), 651-663. doi:10.1080/0267257x.1997.9964502

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