[EN] Virtual reality (VR) in retailing (V-commerce) has been proven to enhance the consumer experience. Thus, this technology is beneficial to study behavioral patterns by offering the opportunity to infer customers' ...
Khatri, Jaikishan; Marín-Morales, Javier; Moghaddasi, Masoud; Guixeres Provinciale, Jaime; Chicchi Giglioli, Irene Alice; Alcañiz Raya, Mariano Luis(Frontiers Media SA, 2022-03-11)
[EN] Virtual reality (VR) is a useful tool to study consumer behavior while they are immersed in a realistic scenario. Among several other factors, personality traits have been shown to have a substantial influence on ...
Cipresso, Pietro; Chicchi-Giglioli, Irene Alice; Alcañiz Raya, Mariano Luis; Riva, Giuseppe(Frontiers Media SA, 2018)
[EN] The recent appearance of low cost virtual reality (VR) technologies - like the Oculus Rift, the HTC Vive and the Sony PlayStation VR - and Mixed Reality Interfaces (MRITF) - like the Hololens - is attracting the ...
Juan-Ripoll, Carla De; Soler-Domínguez, José L.; CHICCHI-GIGLIOLI, IRENE ALICE; Contero, Manuel; Alcañiz Raya, Mariano Luis(Mary Ann Liebert, 2020-11-01)
[EN] Risk taking (RT) is an essential component in decision-making process that depicts the propensity to make risky decisions. RT assessment has traditionally focused on self-report questionnaires. These classical tools ...
CHICCHI-GIGLIOLI, IRENE ALICE; Pérez Gálvez, Bartolomé; Gil Granados, Andrea; Alcañiz Raya, Mariano Luis(Mary Ann Liebert, 2021-10-01)
[EN] Alcohol use disorder (AUD) is a major global problem. Neuropsychological studies have shown that AUD causes deficits in executive functions (EFs), a set of higher order cognitive skills that govern individual behavior ...
Alcañiz Raya, Mariano Luis; Parra Vargas, Elena; Chicchi-Giglioli, Irene Alice(Frontiers Media SA, 2018)
[EN] In developed countries, companies are now substantially reliant on the skills and abilities of their leaders to tackle a variety of complex issues. There is a growing consensus that leadership development training and ...
Juan Ripoll, Carla de(Universitat Politècnica de València, 2021-09-02)
[ES] Comprender el comportamiento humano en situaciones de riesgo, cómo los factores individuales y externos influyen en nuestras decisiones y en qué medida es posible influir y modificar nuestros comportamientos, constituye ...
Juan-Ripoll, Carla De; CHICCHI-GIGLIOLI, IRENE ALICE; Llanes-Jurado, José; Marín-Morales, Javier; Alcañiz Raya, Mariano Luis(Frontiers Media SA, 2021-03-08)
[EN] Risk taking (RT) is a component of the decision-making process in situations that involve uncertainty and in which the probability of each outcome - rewards and/or negative consequences - is already known. The influence ...