Browsing by Subject "CRM"
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Browsing by Subject "CRM"
Now showing items 1-20 of 20
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Jiménez Arribas, Irene (2015-12-16)[EN] The Customer Relationship Management (CRM) is a very important strategy in the hotel industry. This document tries to determine the theoretical foundations for the implementation of CRM strategies and its implementation ... -
Calabuig Orti, Lucas (2017-11-29)Marketing CRM techniques are increasingly linked to today's technology. This project proposes, on the one hand, a theoretical analysis of these techniques, making a tour of its main theoretical concepts and the bases of ...
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Belda Calabuig, Lidia (2016-10-25)[ES] En este trabajo la alumna tratará de profundizar en el paradigma de las estrategias de marketing relacional y CRM (Customer Relationship Management) y su implantación a través de la reconfiguración organizativa y el ...
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Egea Ruiz, Angel José (2017-10-04)[ES] Las empresas usan aplicaciones del tipo CRM (Client Relationship Management) para mantener el contacto comercial con sus clientes, actuales y potenciales. Existen gran número de estas aplicaciones, siendo generalmente ...
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Correa Ramón, Francisco Manuel (2015-05-06)[ES] En este proyecto se ha desarrollado una aplicación Web de gestión y administración de una escuela de tenis. En su desarrollo, se ha utilizado un lenguaje de código interpretado, en este caso PHP, un lenguaje de ...
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Segura Martínez, Teresa (2015-09-18)[EN] What are the relations between our audiences and our cultural organisation? Do we know the audiences' consumption and behavioural patterns? How did they hear about our concerts? How often do they attend our concert ...
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Segura, Teresa (Universitat Politècnica de València, 2015-06-01)[EN] The database study is a field belonging to marketing analytic work. In the business world is very common to study buying patterns of individuals or social groups in order to meet the needs of these or find a new way ... -
Predein, Roman (2015-01-26)El proyecto final de carrera trata sobre el desarrollo de una base de datos SQL y una aplicación para Windows 7 o posterior, que se utiliza con el fin de preservar y organizar los datos de una empresa. La aplicación cubre ...
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Ramos Martínez, Juan (2017-09-11)[ES] Este proyecto consiste en una aplicación web para la gestión el seguimiento de clientes y gestión de activos en una empresa cualquiera. El usuario será capaz de marcar eventos futuros en una agenda para posteriormente ...
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Suárez Briones, Diego Sebastián (2017-09-07)There are many processes that are developed along the supply chain of a university, for this case a proposal will be made to manage their relationship with high school institutes. This is because in these institutes are ... -
Marcet Mengual, Ferran (2013-10-03)En este Proyecto Final de Carrera se va a tratar de hacer un análisis de como el ERP/CRM Dolibarr se puede convertir en la herramienta de gestión ideal para un pequeño negocio que venda sus productos tanto a través de ... -
de Juan-Jordán, Hugo; Guijarro-García, María; Hernandez Gadea, Javier (Universitat Politècnica de València, 2018-03-29)[EN] Universities, business schools and other higher education institutions all over the world are experiencing deep changes in the way they work and interrelate with their ‘clients’, i.e. students and their relatives, ... -
Grau Lorente, Javier (2019-05-03)[ES] El presente proyecto consiste en la creación e implantación de un CRM (Customer Relationship Management, o Gestión de las relaciones con clientes), para una cadena de hoteles mediante la plataforma CRM Salesforce. ... -
Meseguer Méndez, Miguel (2018-10-04)Suite CRM es un software CRM basado en PHP y open source que mejora diversos procesos de la operativa de cualquier estructura. Se utilizará este software y se programarán y adaptarán sus correspondientes módulos para ...
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Pastor Ortolá, María (2019-01-07)[EN] In this work we want to accomplish a study of digital transformation in Spain. The study of the subject will be held in two parts. In this first part, the concept of transformation and its characteristics aspects will ...
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González García, Yasmina (2019-01-08)[EN] In this work we want to accomplish a study of digital transformation in Spain. The study of the subject will be held in two parts. In this second part, the different tools to be used in the digital transformation ...
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Meseguer Lloret, Susana (2018-06-18)En este Polimedia se definen los materiales de referencia certificados y sus características. Se describen los organismos certificadores y las estrategias de certificación, los contenidos de los certificados de análisis, ... -
Martín Aurell, Carlos (2019-09-19)[ES] Las herramientas de organización empresarial están al alcance de cualquier empresa, sea cual sea el ámbito al que se dedique. Los Customer Relationship Management (CRM) ofrecen un tipo de servicio personalizado, no ... -
Bella Sanjuán, Antonio; Ferri Ramírez, César; Hernández Orallo, José; Ramírez Quintana, María José (Springer Verlag (Germany), 2011-02)Data mining is usually concerned on the construction of accurate models from data, which are usually applied to well-defined problems that can be clearly isolated and formulated independently from other problems. Although ...
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Goossens, Hanne (2018-09-21)[EN] Companies use CRM (Client Relationship Management) software to maintain contact with their current and potential customers. A big number of that kind of applications already exists. Most of these CRM applications use ...
Now showing items 1-20 of 20
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